Prophets brings Sam De Win on board as creative director

Prophets brings Sam De Win on board as creative director

As of 2 October, Sam De Win is joining Prophets from Make Lemonade as the new creative director. His arrival confirms Prophets’ ambitious plans.

Tom Willemkens and Björn Joos explain why they chose Sam: 'hiring Sam underlines our creative ambition. '

Sam started out as a copywriter, working for the likes of BBDO. He then moved up to become the creative director at Ogilvy, Serviceplan and, just a few months ago, Make Lemonade. In the course of his career he has authored numerous high-profile campaigns and won a slew of national and international awards.

Sam De Win: ‘I had only joined Make Lemonade a few short months ago but this was an opportunity I couldn’t pass up. In recent years Prophets have shown they are a top-notch agency with huge potential. I am very much looking forward to building a strong creative team for their - sorry, our - extensive customer portfolio.’

Meanwhile Prophets keeps expanding. In the past two years, the next-generation agency has developed into an integrated agency where strategy, creation and digital thinking go hand in hand.

Stay tuned...

About Prophets (becoming iO)

Prophets (becoming iO) is a renowned full-service marketing and communications agency with a strong digital DNA that was founded in 2004. More than 60 creative marketers help pioneering brands — such as Audi, Proximus, Barco, Port of Antwerp, and Tourism Flanders — to shape their clients' customer journey. In 2019, Prophets joined iO, the creative and digital powerhouse with over 1,500 experts in marketing, technology, strategy, content, and creation.

Prophets (becoming iO)
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