With Prophets, DKV positions itself as a daily health partner

DKV is definitely pleased with its role as the preferred health insurer in Belgium, but with the help of Prophets, the market leader for individual health insurance also wants to position itself as a daily health partner.

Digital agency Prophets developed a brand-new campaign, featuring those small daily gestures that are good for our health.

In one tv spot and three short online video clips, DKV becomes part of the life of a Belgian family whose members enjoy good health in different situations and activities.

A garden party with smiling children, a family run or a workout with friends: each scene reflects a slice of everyday life and illustrates the importance of living the good life to stay healthy.

Credits

• Client : DKV Belgium
• Contacts : Laetitia Toth, Sandrine Swolfs
• Agency : Prophets
• Creative Director : Sam De Win
• Creation : Stijn de Schryver, Jérôme Lefebvre, Fabio Angelo Cipriano, Jean-François Dooms
• Design: Paul Joly
• Strategy : Dennis Snijders, Bram Cappaert
• Account Team : Amber Verberckmoes, Severine Vanoirbeek
• Production: Fledge